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Web and E-commerce for Furniture and Decoration Brands

Furniture sells on screen: large visuals, accurate dimensions, fabric and colour options. We take your showroom online and measure the traffic from Instagram to the showroom.

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Web and E-commerce for Furniture and Decoration Brands
01FURNITURE & DECOR

How digital works in Furniture & Decoration

In furniture and decoration the buying decision starts with visuals, matures with dimensions and materials, and is often completed with a showroom visit. Our job on the digital side is to keep that journey seamless: a catalogue that shows the product from every angle and inside a room, product pages that present fabric/colour/size variants clearly, and one-tap showroom appointments.

For manufacturers, dealer and project sales are a separate channel. We build dealer portals for price lists, orders and delivery tracking, and technical drawing and 3D model download areas for architects and project companies. For brands selling retail we integrate e-commerce, shipping and assembly appointments on Fonvio.

In marketing, Instagram and Pinterest are furniture's natural home, while product searches like 'dining table' or 'corner sofa' on Google carry high volume. We run content production (room shoots, reels), catalogue ads and SEO in a single plan, and track showroom visits and online orders in the same report.

02WHAT WE DO IN THIS INDUSTRY

Six solutions for Furniture & Decoration

Each can be taken on its own; taken together, web, panel, advertising and sales are managed from one plan.

01

Visual catalogue website

Collection and product pages, room visuals, dimension and material tables, PDF catalogue and 3D visuals.

02

E-commerce and variant management

Fabric, colour and size variants on Fonvio; shipping and assembly options; instalment and payment integration.

03

Showroom appointments

Appointments per store, sales consultant assignment and WhatsApp confirmation; visits attributed to advertising.

04

Dealer and project portal

Dealer price lists, order tracking; technical file and 3D model download area for architects.

05

Content and visual production

Room shoots, reels, 3D renders and catalogue design; carrying the brand's visual language online.

06

Instagram, Pinterest and Google ads

Catalogue ads, remarketing, Google Shopping for product searches; showroom and online sales measurement.

03WHY SAYBES

Four reasons to work with us in this industry

We design knowing the industry’s language, its customers’ habits and its sales process.

01

We build the visual language well

Furniture sells visually; we produce design, photography and 3D from one team for a consistent storefront.

02

We solve variant complexity

We design product pages that present hundreds of fabric and size combinations without tiring the user.

03

Showroom and online in one report

We measure how digital visits convert in-store and manage ad budget on real sales.

04

We understand manufacturer processes

Dealer, project and retail channels on one platform with different pricing and permission structures.

THE SAYBES APPROACH“In furniture, a product page is a showroom tour: dimensions, material and the feel of the room must come across at the same time.”
05RELATED SERVICES

Our most used services in this industry

On each service’s page the scope, technology, gains and frequently asked questions are explained in detail.

06HOW WE WORK

How a Furniture & Decoration project proceeds

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01

Discovery

We listen to your goals, competitors and users and draw up a clear roadmap.

02

Strategy

Scope, architecture and content plan, with measurable goals and a timeline without surprises.

03

Design

Brand-specific, conversion-focused interfaces; you see them first in an interactive prototype, then approve.

04

Development

Clean code, a fast and secure infrastructure; a working release at the end of every sprint.

05

Launch & growth

Testing, launch and afterwards continuous improvement with SEO, advertising and data.

07FAQ

Industry-specific questions

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Do 3D product visuals require a photo shoot?+

We can produce 3D renders from drawings or a sample product; colour and fabric variants can be shown without a shoot.

How are dimensions and variants managed?+

You define variants such as size, fabric and colour in the panel; price and stock can be kept per combination.

We sell to dealers and consumers; can it be one site?+

Yes. On the same platform, dealers log in to see a different price list and order flow, while consumers see the retail storefront.

Is the assembly appointment connected to the system?+

Yes. After the order, the assembly or delivery appointment is planned in the panel and the customer is notified on WhatsApp.

FOR THIS INDUSTRY

Let’s talk about your Furniture & Decoration project.

We know your industry’s dynamics; let us listen to your business and send a tailored plan and quote within 48 hours.

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